THE DORIAN
OLD IS COOL

The Dorian is a victorian styled restaurant in San Francisco, home to the Hemingway’s and Colete’s of our time. The challenge was to bring in a younger crowd. Our insight is that young people today relate to memes. We created a meme campaign by showing that history repeats itself and with that being said, old is cool.


BILLBOARD

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SOCIAL POSTS

OOH

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Copywriter: Avery Hutchings Art Director: Kassi Coronado